HEARTSTEEL CAMPAIGN
In 2023, we debuted our newest Riot Games Music group: HEARTSTEEL. I was the Campaign Creative Director for this moment, and had an absolute fucking blast debuting these boys. Our goal was simple: highlight each unique personality of the group in a relatable and authentic way. Once players got to know each member, we then hit them with their first single and music video.
My favorite project I've ever worked on.